-
Give
people a free subscription to your e-zine. Almost everyone is publishing an e-zine
nowadays so it's important to give something extra with the free subscription. You
could offer a free gift or advertising when people subscribe.
-
Provide your visitors with free content. Your content will be more attractive to
your visitors if it's up-to-date or original. You could also offer people the option
to reprint the content in their e-zine or web site.
-
Offer a free online directory. The directory could be full of interesting ebooks, e-zines,
web sites etc. If people find your directory to be a valuable resource they will
visit it over and over.
-
Give
your visitors a free ebook. You could also include your own ad in the ebook and
allow other people to give it away. If you don't want to take the time to write one,
you could ask other writers permission to use their articles.
-
Hold
free online classes or seminars. They could be held in your web site's chat room.
The idea of "live" information will definitely entice people to visit your web site.
You will become known as an expert on the topic.
-
Give
visitors a free entry into your contest or sweepstakes. The prizes should be
something of interest or value to your visitors. Most people who enter will
continually revisit your web site to get the results.
-
Let
visitors download free software. It could be freeware, shareware, demos etc. You
could even turn part of your site into a free software directory. If you created the
software, include your ad inside and let other people give it away.
-
Offer free online services or utilities from your web site. They could be search
engine submitting,copy writing proofreading etc. The service or utility should be
helpful to your target audience.
-
Give
free consulting to people who visit your web site. You could offer your knowledge
via e-mail or by telephone. People will consider this a huge value because
consulting fees can be very expensive.
-
Give
your visitors a free membership to your online club. People want to belong to
something, why not your online club. You could also give
away a free e-zine for
club members only.